1967 – Lucky Strike – President Lyndon Johnson smokes a cigarette and moans with joy about how good it tastes. Entire Packers and Chiefs teams join him in Oval Office and everyone smokes and moans. It was a different time.
1978 – Squids – Odd 60-second spot paid for by squids that somehow came into some money. In the brand-awareness spot, you see a group of squids performing a very crude choreographed dance.
1984 – American Beef Council – Clara “Where’s the Beef” Peller says her famous catch phrase then unhinges her jaw and regurgitates several dozen steaks. Dan Marino eats them all.
1988 – Fanta – Controversial ALL IS FANTA ad featured a bottle of orange soda, a pulsing strobe light, and a shrill frightening noise. Responsible for notorious Fanta Riders crime cult of 1988.
1991 – Snickers – After being sacked in practice, Joe Montana is revealed to be all Snickers on the inside. Teammates smile and then it’s a feeding frenzy. The real Joe walks onto the field, “Hey guys! What’s up?”
1994 – Doritos – New “Psychologicrunch” flavor introduced. Man sits on his couch watching TV, eating Doritos shaped like his feelings. Pan to the TV and he’s watching himself eating his feeling Doritos.
1999 – Zyrgxplf.com – Desperate employees of the internet start-up ask each other and then the home viewer what it is their startup does. Lord of the Flies mentality sets in by end of the ad.
2002 – Budweiser– A Clydesdale horse walks down a street, encounters an adorable Dalmatian puppy. Eats it. Washes it down with a cool Bud. Winks.
2005 – Oreo – The notorious “Oreo Has Your Mom” ad ran only once but was very effective. The cookie company kidnapped all moms in the country and would release them only if you bought Oreos. Sold a lot of Oreos.
2008 – Apple Computer – Steve Jobs simply stares at the camera for 58 seconds, then reaches through your screen somehow and hands you an actual apple.
Friends of Wits Doing Stuff
Did you know there is a Wits newsletter? Much like the Infinite Guest newsletter, it comes out every week, with original content from Wits host John Moe, updates on new shows, what guests and friends of the program are up to, videos from the Wits YouTube channel, the whole shebang.
Would you like to subscribe? Enter information in the Internet boxes (technical term) BELOW.